Medicoreach Increased ROI by 3x for a Healthcare Advertising Agency

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  • Apr 07, 2024
  • Posted By: admin

The Client

The client is based in Florida and focuses on advertising healthcare systems. They provide their collaborators with

  • Innovative strategies
  • Creative content
  • Media approaches

That inspire their community members to live healthier lives by using innovative care more effectively.

The client has a greater exposure to precision marketing and is best in class in delivering the results based on the programs and has been offering the fully integrated suite of marketing services.

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    The Challenges

    • The client had a collection of 80 healthcare systems for which they needed a contact list.
    • Unable to find a substantial number of qualified leads.
    • Unavailability of time and resources for gathering leads for those systems.
    • Insufficient global data accessibility.
    • Unsure of contact source reliability.

    The Solution

    The client was seeking contact details of directors, senior directors, heads, VPs, senior VPs, chiefs, and other C-level executives from Digital Marketing, Human Resources, Operations, Business Development, and other departments of healthcare industries. Our expert data team at MedicoReach comprehended their requirements and swiftly sourced accurate data of 20k contacts with the data fields they requested, including job titles, company names, mailing addresses, telephone numbers, and email addresses.

    The Result

    The database provided to the client by MedicoReach aided them in establishing contact with the appropriate decision-makers. This healthcare advertising agency was able to accomplish the following:

    • Improved engagement rate by 60%.
    • Attained email deliverability rate of 91%.
    • Increased ROI by 3X.
    • Brand value enhanced by 2X.
    • Increased client acquisition by 60%.
    • Email open rate improved by 50%.
    • Email response rate increased by 43%.
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