Healthcare industry deals with highly sensitive patient data. Therefore, application of GDPR becomes more stringent and stricter in this sector. Unlike the previous directive, GDPR clearly defines health data and focuses on protecting the patient data also. It brings all the physical and mental health information of an individual under the jurisdiction of ‘health data.’ Hence, data processors and controllers engaged in health data processing have to abide GDPR compliance guidelines at any cost.
We as a marketing database provider in the healthcare industry have always given priority to protecting our client data. It is not that with GDPR coming into play, we have become alert and paying particular attention. While most providers were adversely affected by GDPR, we had an opposite experience. Even before GDPR got implemented, we were ready to face the compliance challenge. A dedicated legal team ensures that we follow all the norms to keep our proceedings legal and wise.