The client is your hero. He decides the fate of your business. In the case of B2B also, there’s one customer and another entrepreneur. As per the recent research, “75% of business buyers look for personalized products/services from the seller.” Undoubtedly, the demand among the clients is on constant change and ever-growing. Whether it is …
How to Modernize B2B Customer Experience to Boost Sales Read More »
We have come a long way from just “Home, sweet home” to an additional “Home, smart home.” In these years of transformation, one thing that has not changed is the feeling of a well being associated with our abode. Emerging technologies like Artificial Intelligence, Machine Learning, Internet of Things (IoT), Automation, Big Data, etc. have …
Transforming Today’s Smart Homes into Tomorrow’s Healthcare Hubs Read More »
“How you gather, manage and use information will determine Whether you win or lose.” – Bill Gates Customer Relationship Management [CRM] is the future of the commercial sector. Many companies blindly believe in its effectiveness and why not when it has brought a great response to many organizations. Customer relations with the company is a …
7 Surprising CRM Strategies That Are Most Effective In B2B World Read More »
The coronavirus pandemic has brought a dark phase to our society. From all around the world, people are scared, schools are shut down, roads are empty, and the sole responsibility has fallen on the shoulders of the healthcare sector. While many companies are facing losses and bankruptcy and employees are losing their jobs, what holds …
How Coronavirus Pandemic Offers New Business Opportunities in Healthcare Read More »
Email marketing or Email communication is a way to build CRM activities (Customer Relationship Management) to develop your business. However, in times of crisis, when your target audience is severely affected, you cannot work on the same lines of email marketing as before. The audience seeks empathy and a sense of sensitivity to the present …
Best Steps to Follow For Email Marketing During Crisis Read More »
In the healthcare ecosystem, the role of a nurse is no less than a doctor or physician. Nurses are equally responsible for caring for patients and helping treat their illness, disease, and medical needs. However, becoming a nurse isn’t easy. Although nursing career seems alluring because of the growth and earning opportunities available in the …
10 Highly Demanded Types of Nurses and Their Job Role in Healthcare Read More »
Email marketing is a cost-effective marketing strategy that has stood the test of time. It is being leveraged by marketers all across the globe to reach their niche market and prospective customers. Dentists all over the world are also utilizing email marketing to enhance their healthcare practice. Are all of them finding it useful? Are …
6 Strategies to Enhance Your Dental Email Marketing Read More »
There is an inherent tendency in consumers to believe their fellow consumers more than the brand. And if this fellow consumer is someone with a fan following and an overwhelming social media presence—an influencer, in short—brands can appoint them to market their products and services. The healthcare industry is a difficult ground and people take …
Influencer Marketing in Healthcare Industry: Formidable Strategy 2020 Read More »
In today’s digital age, email marketing is a must inclusion in every healthcare marketing plan. The high rate of return, low cost, quality leads, and wider market reach are some of the many reasons why email marketing has always been every marketers’ favorite tool. From patient engagement to building relationships and spreading the brand message, …
Emails are Incredibly Effective Reveals 2019 Healthcare Email Marketing Survey Read More »
Inbound marketing is an effective marketing technique to attract, engage, and delight customers. Together with technology, inbound marketing practices enable businesses to adjust to changing market dynamics and provide better customer experience. An inbound strategy may incorporate a number of different channels and content forms to draw website traffic, build trust, and establish business credibility. …
Inbound Marketing for Healthcare: 7 Best Strategies to Follow Read More »
